I Am MESBAH BAKRY

The launch of the Dr. Hisham Muhammad Hashem Center was for the first time on social media and on Google search engines on our hands. The success of that launch represented a great challenge, because relying on funded Facebook ads, Instagram ads and Google search engines was a new marketing solution in the geographical location for the center.

Dr. Hisham Muhammad Hashem Center is a multi-service surgical center. Thanks to God, we were able to build an integrated marketing strategy to spread awareness of the medical activity that the center provides.

The marketing strategy of the Dr. Hisham Muhammad Hashem Center consisted of a relatively large founding campaign that included the process of designing the commercial identity of the center, as well as a mixture of advertising content prepared in the form of video and images for the center, in addition to a campaign of funded Facebook ads, Instagram ads and a Google business account.

Thanks to God, the founding campaign was very well received by everyone due to the wide popularity it achieved, which contributed to its impressive success, and despite the fact that the budget offered on funded Facebook ads and Instagram ads was completely limited, no, Fadlallah was great in the first place and then our extensive experience in digital marketing Paid Facebook ads, Instagram ads, and search engine optimization were bigger than this challenge.

We completed the marketing strategy of the Dr. Hisham Mohamed Hashem Center in Belqas with a set of ad follow-up campaigns that consisted of funded Facebook ads and Instagram ads, in addition to seasonal follow-up campaigns that were also based on Facebook ads and Instagram ads.

At the end of 2021, we decided to take an experiment that we had not done before, which is to create a promotional campaign represented in distributing some gifts to the neighboring medical centers that supply surgical cases in the center, and this was a genius step that helped to maximize the center’s profit.

Below we will show you a set of funded Facebook ads designs, Instagram ads, and gift campaign designs:

You can watch the entire project on Behance here

Our social media advertising services help you achieve instant results on all social media platforms. We connect your products or services to thousands of people who may be interested in them.

Sponsored ads on social media will allow you to take advantage of the most cost-effective and most targeted forms of sponsored ads available today, so if you are looking for effective ways on how to boost leads, brand awareness, conversions and sales, our team that specializes in sponsored ads is it you need it.

Paid advertising on social media is the most cost-effective form of advertising available today, on average you can spend $5 and reach 1000 people. Compared to traditional media, our social media funded advertising services are 3 times less expensive.

Paid social media ads are powerful because you can target exact demographic information, we can help you reach people based on:

Demographics: Run sponsored campaigns precisely targeted to people based on their interests and behaviors online We can target specific ages, locations, income levels and more!

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Our social media advertising services speed up your results, you can reach people instantly on social media, this means you can quickly create followers, engagement and website visits.

The more money you can save for advertising, the more people we can reach, as you reach more people, you open the door to more brand awareness, website visits, and sales.

We looked at 100 small business ad accounts, 95% of funded ad accounts weren't optimized properly, wasting ad spend.

Globally, the average Facebook users were reported to have clicked on 12 Facebook ads in the last 30 days, and 6% of marketers reported using Facebook video ads, Facebook ad campaigns reached 1.95 billion out of the platform's 2.5 billion monthly active users.

Facebook remains the most popular social media advertising platform for businesses to reach their target audience and increase website traffic, whether you are an e-commerce, B2C or B2B company, you can reach your target market easily with Facebook sponsored ads.

92% of total user interaction with brand tweets are link clicks, during live events such as concerts, seminars, and contests, Twitter ads are reported to be 11% more effective than TV ads.

Users are 26% more likely to see ads on Twitter.

When you want to know what people are currently talking about, head over to Twitter and you will know, this social media platform is known for discovering trending events associated with creative hashtags.

And the fact that users are highly engaged on this social platform makes it one of the best ways to interact and connect with your target audience either through your tweets or through Twitter Ads.

With Instagram Ads, you can reach over 1 billion people, 92% of Instagram users said they followed a brand, visited a website or made a purchase after seeing their product/service on the social platform.

Instagram ads reach 5.7% Use one of the most visually appealing social media platforms to date to spark interest in your products and services Draw users' attention on their Instagram news feed by engaging sponsored ads on social media.

77% of Pinners said they discovered a new brand or product on the social platform, 98% of users surveyed said they like to try new things they find on Pinterest, and 83% of Weekly Pinners users made a purchase based on brand content on Pinterest.

Target consumers who are actively searching for Pins related to your products and services, use this top-rated social media advertising platform to reach female market and retail consumers.

Paid LinkedIn ads can reach up to 12% of the world's population, according to B2B content marketers, LinkedIn is the best paid and organic social media channel, 65% of B2B companies reported that they used paid LinkedIn ads to gain new customers.

Use LinkedIn sponsored ads to reach decision makers and professionals, if you're running a B2B business and want to increase brand awareness, website traffic, and influence conversions, use LinkedIn sponsored ads.

Hire an experienced social media management team for your account, our expert social media team will help you reduce costs and increase results, we will assign a funded advertising specialist from our staff to run your funded ads on social media channels. This person will study your business and develop and implement an advertising strategy for your business.

Don't spend another dollar until you have a sponsored ads strategy on social media, we will develop a clear and concise sponsored ads strategy for your business, it will include proven ad funnels to show you how we plan to convert new customers to visit your site and increase website conversions.

Launch sponsored ads that people want to click, our marketing team sponsored ads specialists will write your ad copy and headlines and develop creatives for your campaign, we will also A/B split test of your ads to determine which ads are getting the most results.

We will identify areas of low performance for your ad campaigns, we will monitor your campaign daily on your chosen social networks, if results start to drop, we will detect it immediately and pause the low performing sponsored ads, in addition, we can launch new sponsored ads to keep the results coming.

Understand how your social media ads are performing, our sponsored ads specialist will prepare reports for you to review on a monthly or biweekly basis, in addition, we will install conversion tracking on your ads. This will report the number of conversions we make through social media advertising services.

Get Affordable and Effective social media Sponsored Ads from the Mesbah Bakry Team

When we say we specialize in paid advertising, it's more than just a job title, we run ad campaigns on social media every day and have years of experience doing it.

We've proven data on best practices for content, titles and keywords, we understand split A/B testing, conversion optimization, and retargeting, don't waste your time trying to figure it out, you have a business to run.

Our services are backed by high integrity and increase your trust by your clients by providing great work.

Spending your entire budget on a dealership is like buying a car without fuel, we don't want you to pay us a high guarantor, we'd rather you pay us for the true cost of the service and spend any extra budget on sponsored ads, this will help you more.

With new social media channels constantly being introduced to the market like TikTok, Snapchat, etc., you must be wise in choosing where to invest your resources, our advertising agency will help you choose the best social networks for your business and create the perfect advertising content to match your advertising campaigns.

The KPIs we look at are the volume of visits and conversions on the site, we will evaluate how much traffic your website receives, and how many people actually converted to the desired result.

The amount of traffic each month will vary, it depends on:

1) How effective is your campaign

2) Your advertising budget, the more fuel we have in the tank, the more results we can provide you.

The number of conversions will also vary, we will be able to track the number of conversions from our ads, this will allow us to use the performance data of our advertising campaigns to make incremental improvements, given that we believe that your conversion rate will increase over time.

However, it's important to note that there are external factors that affect conversions that we don't control, including price, product quality, website destination, and the market you're competing in.

The answer is that it depends on many factors, advertising on social media will require you to spend money, but there are different types of advertising campaigns that you can run.

Some campaigns follow a pay-per-click model similar to Google ads and Bing ads, while others focus on impressions, however, the exact amount you need to allocate to your social media campaigns will depend on several factors.

We recommend our clients to consider the average lifetime value of a client for their business, once you understand this, determine the maximum you are willing to spend to acquire a single client, with our experienced social media advertising manager, we believe we can help you acquire clients at a profitable rate over time.

We offer the terms of the initial contract for 3 months, after the completion of the initial contract term, your account will be serviced on a monthly basis, you have the option to cancel at any time with 30 days written or digital notice.

After 30 days, we will cancel all services and return any information to you.

There is a one-time setup fee associated with our social media Sponsored Advertising service. This fee is for when your campaign is set up for the service. It includes setting you up in analytics software and social media systems and creating any necessary ad accounts and social media pages.

If you are ready to get started, contact us, one of our sales consultants will help you determine the best business plan and make a proposal for you, with your approval, we will send you a contract and start your campaign as soon as possible.

You will be assigned a dedicated account manager. This person is trained in sponsored social media ads and likely to have experience working with clients similar to your industry.

This person will be your point of contact, in addition, all deliverables are reviewed internally before being sent to you, this is to ensure that you get a good job and resolve difficult situations.

We will learn about your business by sending you a survey, and upon completion we will schedule a start-up meeting with you to discuss the survey for purposes of validating your answers, also in case we have any additional questions about your work, after the start of the meeting we will conduct further research and develop a strategy for your business.

In the survey, we learn more about your advertising preferences. In the strategy we develop for you, you will determine the advertising approach we will use for your business. If you agree to this approach, we will start developing paid ads in the Ads calendar. You will have the opportunity to review the content of the ads in advance before they are published.

No, you do not have to provide us with content, however if you have content, we are happy to use.

Your account manager can develop unique sponsor ads that fit your brand, we have access to photography and minimal design software, we can use these resources to develop sponsor ads to engage your audience.

Yes, social media manager will monitor your ad campaigns daily, if ads are not performing well, we will pause them and modify your campaign.

In addition, the Social Media Manager will improve your campaign as time progresses. In most cases we run A/B split tests in your ad campaign. This is the process of testing multiple formats for your ads and ad audiences. By testing different sets of ads, we are likely to determine areas of competence.

Guerrilla Marketing is a marketing strategy that has been used effectively for decades, although it started as a strategy for small businesses with a tight budget, large companies quickly saw the benefits of guerrilla marketing and used tactics as well.

Any company aiming to increase sales, brand awareness, and loyalty should add guerrilla marketing tactics to their existing strategy, keep reading to learn more about this effective method, how it works, and how you can operate it.

* Define guerrilla marketing.

* History of marketing gangs.

* How it works.

* Its different types.

* Components of gang marketing.

* Benefits of guerrilla marketing.

* Strategies and tips.

* Examples to inspire your brand.

Guerrilla Marketing is a common term among brands and companies, but it is not fully understood, because it encompasses a wide range of marketing methods that can seem difficult to explain easily.

The technical definition of guerrilla marketing, according to the Oxford Dictionary, is "innovative, unconventional, low-cost marketing techniques aimed at obtaining maximum exposure for a product".

Others define guerrilla marketing simply as the use of unconventional methods to build brand awareness and increase sales.

So, what is guerrilla marketing? The simplest definition of guerrilla marketing is the use of unconventional promotional methods that surprise people in daily activities, you can read more about tactics to get a more in-depth understanding below.

Guerrilla marketing is a term first used by Jay Conrad Levinson in his book Guerrilla Marketing. The idea derives from guerrilla warfare, a term used to describe unconventional techniques used in combat for centuries.

Guerrilla warfare was aimed at shocking, intimidating and ultimately defeating the enemy through irregular tactics, such as ambushes, raids, and hit-and-run strategies.

These tactics were usually carried out by armed civilians and other small groups not directly linked to the military, and were very effective in mobilizing propaganda and support, even from some groups that did not want to participate.

Jay Conrad Levinson has studied the success of guerrilla warfare and adapted it for marketing, sharing that "shock and awe" tactics have been very effective in creating publicity, increasing popularity, and garnering support for a company's product or service.

After his book was released in 1984, companies started to embrace this idea, and street promotion was born. Over the years, the specific tactics expanded to suit social media and the digital world, but the basic principles remained the same.

Audiences have become somewhat "blind" to most traditional marketing methods, being bombarded with emails, texts, social media ads and even endless billboards making it easy to ignore.

To be successful, you must be able to stand out from the crowd and the competition, but it can be difficult to do so when the audience is completely ignored.

Using gang marketing is the equivalent of the sun suddenly breaking through the clouds on a dreary day, it's unexpected, it's fun and it's impossible to ignore.

Guerrilla marketing means shocking people in the midst of their usual daily routine, for example, they go to work the same way they work every day. Their minds have gotten used to the pattern and color of the road, so they can adjust and move automatically as they go.

Suddenly in the middle of the road, they find a bright advertisement painted on one section, it is so unexpected and out of the ordinary that it breaks the habit in their minds, and here they will have to stop and watch.

More often than not, they will take pictures and share them on their social media pages, and they will think about it for a while afterwards - and they will share it with their friends.

Guerrilla marketing is about breaking the norm, it's about putting something unexpected in the public eye that they can't overlook.

Guerrilla Marketing can come in many shapes and forms, but here are some of the most common types in use today.

Street advertising is an unconventional attempt to establish a brand or product in the minds of the public. Tactics are implemented in highly visible areas. Street marketing involves many activities, including light displays, product samples or demos, billboard advertisements, promotions, and more.

Ambient marketing promotes products or services through unexpected places, usually using the environment. It is a slight break from what people expect as usual and tends to help them remember the brand.

One example of a great example of guerrilla marketing is IBM placing rain covers and benches on the sides of buildings, which are shown below. You may also find surrounding advertisements on hand dryers in bathrooms or the appearance of receipts or hand belts on the subway.

The idea behind viral marketing is simply to spread a message - like a virus, a marketing technique should grab the attention of people who see it, who then pass it on to a couple of friends, then pass it on to others and continue to spread.

There is no guarantee that the promotion will go viral, but the more attention you can get, the higher your chances. While viral marketing has a category of its own it is an essential component of many guerrilla marketing techniques.

Ambush marketing is a tactic in which companies try to profit from an event that already has sponsors. For example, Adidas may be the official sponsor of the game, although Nike may slip in and sponsor a single player.

Popular marketing aims to build a personal relationship with the audience, targeting smaller groups on an individual basis with the idea that the audience will share it with others. It is similar to viral marketing in this way but with a much smaller initial goal.

Your guerrilla marketing tactics should be relevant, innovative and capture the attention of your audience, however, they should also fit the following characteristics to get the best results.

No matter how you deliver the message, you want it to be easy to understand, it can be the smartest message in the world, but if the audience doesn't understand it, it won't work.

For a guerrilla marketing strategy to work and to fulfill its purpose, it must be memorable. One example of guerrilla marketing that is hard to forget is the Jeep campaign to create parking spaces in unconventional places, including on sidewalks and steps, another event when McDonald's placed Giant coffee cups on the side of the street.

Actively engaging the audience in your campaign is a great key to success, for example VR activities, product trials, demos, and treasure hunts usually yield good results.

Your guerrilla marketing strategy should make your audience love you, and there's a great way to do that: give them something they'll love away, it might be food, T-shirts, a super useful book, or car wash.

Giving things away creates emotion on the part of the audience, it also generates reciprocity, you did something for them, so they feel the need to reciprocate and be loyal to your brand.

Don't imitate other brands How can you stand out if you are imitating someone else? It is always better to come up with something original and creative.

One of the biggest advantages of guerrilla marketing is that it costs much less than traditional advertising, in fact guerrilla marketers report spending up to 90% less on advertising. Although large companies also use guerrilla marketing tactics, its cost-saving advantage makes it an incredible resource for small businesses.

Gangster marketing gives companies a creative and unconventional way to present their brand.

It can be difficult to stand out from the crowd through traditional marketing methods, but guerrilla marketing can certainly grab attention for your brand, and it provides a way to make an impression that is not likely to disappear overnight.

With some thought and effort, here are some effective guerrilla marketing ideas and strategies to get your creativity flowing.

• Writing and drawing on the walls

• Flyers and Posters

• Optical displays

• Posters

• Erotic advertising

• Funny Banners

• Innovative ideas

• Video on the side of buildings

For more inspiration, take a look at these effective guerrilla marketing campaigns.

The Copenhagen Zoo's marketing team has turned everyday transportation into something amazing - and a little terrifying, photo-realistic images of zoo animals are placed on and off the city bus and subway.

2. MR. CLEAN

Mr. Clean is well known for wiping smudges and removing dirty and dirty spots, apparently the same goes for dirty pedestrian marks.

UNICEF is communicating its powerful message through "dirty water drinking machines" a very brilliant idea to deliver a candid message.

Providing relevant and useful items is a great way to attract attention, affection, and emotion, and IBM discovered this.

Part of the success of guerrilla marketing tactics is to use what the audience already deals with and tweak it to fit your brand, Folgers has found an ingenious way to turn the unwanted steam scene into a desire for morning brew.

Guerrilla marketing can take your business to new heights without breaking your marketing budget. Take some time to think about your audience, your message, and your goals.

Then get your team to work on creating an original, exclusive and unique campaign that grabs attention and ensures your brand is forever in the minds and hearts of your audience.